Marketing Specialist

Full time  Compensation: $60,000/ year + Bonus and Incentives

At Easy Pay Direct we spend most of our time making sure that eCommerce companies optimize the way they accept payments and use their merchant accounts. 

The rest of the time we are getting into shenanigans, building relationships and launching creative marketing campaigns.

We are looking for an awesome digital marketer to help us do both!

Job Summary:

• Must be local to Austin or willing to relocate
• Opportunity for performance-based incentives
• Pay: $60,000 plus performance bonuses and incentives

This is a great position and unique opportunity for the type of person that loves digital marketing, considers themselves to be a good writer, loves learning from experienced people in the industry and has a thirst for personal and professional growth.

Responsibilities:

• Develop, implement, and track marketing programs such as email, social media,  digital campaigns, and paid ads
• Manage and scale our current digital funnels and live event sponsorship from beginning to end.
• You’ll document  processes for what we’re already doing, and own the improvements and re-launch of these campaigns!
• Find new ways to leverage existing content and increase offers to our customer base.
• Heavy emphasis on direct response marketing. We want to know which email campaigns convert prospects to leads, then improve our poor-performing campaigns to generate more transformation and sales. 
• Schedule out the timelines of projects and ensure execution. You’ll need to understand the details of what’s needed to take a project from planning to completion, so you can plan out the full project. We’ll help you with this
• Work closely with our internal team on launch strategy. You’ll have the support of great developers and a savvy designer.
• Improve and set up sales funnels on our site and with Salesforce/Pardot and Clickfunnels. You don’t need to be a programmer, but you need to become proficient with the click-to-build features of both services. We will get you started, but you’ll need to put in the time to understand our tools. 
• Research our competitors, and aggregate best practices and recommendations
• Work with external agencies and vendors to execute marketing program

Benefits of the Marketing Specialist Role:

• You’ll gain extensive and advanced experience with nearly every aspect of digital marketing
• Hands on experience with digital marketing strategies – see what really works
• Access to a vast array of cutting edge marketing tools
• Access to high level digital marketing trainings
• Direct mentorship
• We have an office dog you’re sure to love!
• HEALTH INSURANCE, 401K, COMPANY HAPPY HOURS & SNACKS

Requirements

• • Be results oriented. If you don’t produce results, you’re not likely a fit for our team. This means generating revenue for our business.
  • 1 to 2 years (minimum) in a similar or comparable role and relevant education
  • Must be good at digital marketing and direct response marketing. 
  • You can write sales copy that is persuasive. 
  • Skilled in Social Media Marketing, Marketing Automation / email and SEO
  • You have constructed at least one successful sales funnel, even if it’s small. 
  • Able to backup your marketing genius with real math and metrics week to week
  • Have a system for tracking the most relevant KPIs
  • Extremely tech savvy and proficient in online apps and tools required to run an online business

Bonus… How to Stand Out

To be a good fit, you have these traits and skills:

• Attention to Detail
• Technical Savvy
• Good Problem Analysis
• Marketing Minded
• Creativity
• Excellent analytical skills and a knack for data analysis
• Strong written and verbal communication skills
• You love to Google things and teach yourself 

How Do I Apply?

Send us an email to Hiring[at]EasyPayDirect.com that includes:

Email Subject line: “I’m your 2021 Marketing Specialist  {Your Name}”

Email Body:

The title and role of up to your last two positions – and also what you learned from each of them

An explanation of why you think you’re the best fit for this role – including experience to back it up. Attach your resume and include your Linkedin url.

Submit a 3 minute video (do not go over 3 minutes) of yourself explaining your experience in marketing and why you think you’re a great fit for our team. Be specific. Show off a little. Let us see who you are and what makes you special!

Make sure you include all elements and the correct title in the email. If any elements are missing, we disregard the email.