▣ Partner Resource Center
Get to Know Easy Pay Direct Inside & Out
Boost Your Earnings
Master the EPD pitch, access marketing materials, watch educational videos, and learn proven strategies to maximize your partner commissions.
Easy Pay Direct Is the Infrastructure Your Clients' Growth Demands
Understand the problem so you can position the solution.
ASK YOUR CLIENTS THIS
“If your ability to accept credit cards stopped tomorrow, how long could your business keep operating?”
Most business owners never think about this. But payments are the lifeline of their entire company. When the payment infrastructure fails, everything else stops too. Helping your clients build stable, scalable payment infrastructure is one of the most valuable ways you can protect their business.The Real Problem Most Businesses Don't See
Many payment platforms are designed for speed and convenience, not long-term stability. Businesses can begin processing quickly, but deeper risk reviews often happen after they are already operating.
As companies grow, process higher volume, or change their model, they may face:
- Sudden account reviews
- Fund holds
- Processing interruptions
Why Easy Pay Direct Is Different
Easy Pay Direct was built for growing businesses that need stability. Instead of relying on a single processor, EPD works with 30+ banking partners and a multi-merchant gateway designed to support businesses as they scale.
- Proper underwriting before processing begins
- Multiple banking relationships for added stability
- Higher processing capacity as companies grow
- A dedicated human point of contact for support
Help Your Clients Build a Stronger Foundation
With the right payment infrastructure in place, clients gain stability as they scale, fewer disruptions, and confidence accepting higher payment volumes. You strengthen your role as a partner by helping them build a more resilient business.
Easy Pay Direct gives you the infrastructure to make that possible.Beyond a Million Awards — Helping Partners Grow
Leverage the BAM Awards program to market Easy Pay Direct and help clients celebrate real milestones.
The Beyond a Million Awards program recognizes businesses that process $1 million or more in verified revenue through Easy Pay Direct. When clients hit milestones from $1M through $100M+, they receive a custom award celebrating their achievement.
As a partner, use the BAM Awards as a shareable moment that positions you as the person who connected your clients with the right payment infrastructure.
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Educational Videos
Master the EPD pitch, understand the product, and close more deals.
Marketing Materials & Strategies
Use these practical guidelines and approved talking points to promote Easy Pay Direct effectively.
✓ Do's
- Lead with the pain point — ask about their current processor
- Emphasize stability, not just price
- Use the provided videos and landing pages
- Follow up within 48 hours of initial contact
- Position EPD as a safety net, not just another processor
× Don'ts
- Don't trash-talk other processors
- Don't promise approval timelines you cannot control
- Don't oversimplify the underwriting process
- Don't spam — quality outreach beats volume
- Don't make pricing promises without confirmation from EPD
Key Talking Points
Frequently Asked Questions
Common questions about Easy Pay Direct. Partner Support can help with anything not covered here.
A quick overview of credit card processing
Credit card processing involves the merchant, acquiring bank, card network, and issuing bank. Easy Pay Direct manages the process and matches each business with the right banking partner.
Who does Easy Pay Direct work with?
We work with businesses of all sizes across hundreds of industries, from eCommerce and SaaS to high-risk verticals such as CBD, firearms, and adult entertainment.
Who does Easy Pay Direct NOT work with?
We do not work with illegal businesses or those engaged in fraudulent activity. Certain restricted industries may also fall outside our scope depending on current banking partner policies.
What does Easy Pay Direct provide?
EPD provides merchant accounts tailored to each industry through 30+ banking relationships. Proper underwriting helps reduce the risk of holds, freezes, and shutdowns.
What happens after your merchant account is set up?
Businesses processing over $250K annually may benefit from an additional merchant account for added stability. Their Certified Payment Specialist manages the process.
What are the steps to getting a merchant account?
Complete a short application, provide underwriting documents, receive a review, complete setup and integration, then begin processing safely.
The Easy Pay Direct client experience
After the application, a New Client Specialist helps complete it. A Certified Payment Specialist then becomes the merchant’s ongoing point of contact for applications, setup, monitoring, and annual reviews.
What other features does EPD offer?
Transaction routing, decline recovery, hosted checkout, mobile payments, fraud prevention, chargeback mitigation, recurring billing, and 250+ integrations.
Indicators you might need a high-risk merchant account
Processing history, chargeback and refund ratios, personal credit, and bank statement health all affect a processor’s risk assessment.
What is a high-risk payment gateway?
EPD combines merchant accounts and a payment gateway, including load balancing across multiple merchant accounts in one place.
What to expect when partnering with a payment processor?
Expect an application and KYC documents such as identification, bank statements, processing statements when available, incorporation documents, EIN confirmation, and a void check.
Does EPD serve CBD businesses?
Yes. EPD supports compliant CBD businesses in the United States and Canada.
Does EPD serve gaming/gambling?
Yes. EPD serves e-sports, online gambling, casinos, and mobile gaming with tailored solutions.
Does EPD serve adult entertainment?
Yes. EPD provides secure, PCI-compliant merchant accounts for adult entertainment businesses.
Does EPD serve kratom businesses?
Yes. EPD has experience providing stable merchant accounts for kratom businesses.
Does EPD serve firearms businesses?
Yes. EPD provides gun-friendly credit card processing for firearms, ammunition, and related businesses.
What countries does EPD serve?
Easy Pay Direct serves the United States, Canada, and qualifying high-volume clients across the European Union.
Industries We Serve
Easy Pay Direct works with hundreds of industries, from mainstream eCommerce to specialized high-risk verticals.
Latest Blog Posts
Explore the Easy Pay Direct blog to learn more about payments and the industries we serve.
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