Card Not Present Strategy: Strategies To Protect Your Payment Processing

May 31, 2022

BRAD WEIMERT AND TAKI MOORE DISCUSS HOW TO PROTECT YOUR CARD AND NOT PRESENT PAYMENTS

Our CEO Brad Weimert sits down with Taki Moore and a few other entrepreneurs to answer their questions regarding protecting their card not present payments. This interview was filled with tons of extremely useful information such as tips to reduce disputes, finding the right merchant account provider, solutions for today’s payment climate, and much more. You do not want to miss out. Read below or check out the full interview linked above. Enjoy!

*Transcribed by a robot*

Taki Moore:

Hey, everybody, welcome a board. We’re going to kick off in a minute or two’s time. Super excited. Brad, thanks for joining us. Dude.

Brad Weimert:

Sure.

Taki Moore:

This is a big important issue and have people joining us from all over and frankly, man, grateful for your help and assistance in this area. Thank you so much, by the way, for keeping your hair consistent with my photo here.

Brad Weimert:

I do my best. It’s tough when I’m at home alone but…

Taki Moore:

I know you have long locks and you shave them off this morning just to be consistent with the graphics.

Brad Weimert:

I do what I can

Taki Moore:

Yeah. There’s nothing quite worse than a graphic design inconsistency, you know.

Brad Weimert:

Agreed, man, you’ve got to keep your branding together.

Taki Moore:

Exactly. Cool. Well, dude grateful for you. We’re going to kick off in about 60 seconds time. I just want to make sure the tech is all working. If you guys can see me, hear me and see Brad, then we’re doing it right. Please confirm that you can. Beautiful. Amazing. Yeah, man grateful for you. Let me just check. Recording’s good. Perfect. So, Tim, welcome aboard, excited about today’s session. We’ve got Brad, Weimert in the house? Weimert is that how I pronounce it?

Brad Weimert:

Weimert, people want to throw an a in there sometimes. I’m not totally sure why, but it’s better than Weemert, so it’s Weimert.

Taki Moore:

Yeah, man, that’s, I’m an Ozzy. We, we add a’s to everything, dude. This is Brad. He runs easy, pay direct. We, we know each other through Jason canines network at mastermind talks. We’ve hung out and had a really good really good… Did we eat sushi? I don’t know, really good food somewhere in Austin. I can’t remember what we ate. It was great. And for a little bit of context crew, I had a conversation in a group, Todd Herman started a thread talking about payments and how, because of what’s going on in the world right now, there’s a, there’s a risk to frankly, a risk to your payment processor, whether you use Stripe or PayPal or whoever you use, anyone with recurring payments where you collect money at the start of the month and deliver over the course of the month. That’s an issue. And also people who, who get paid a big chunk of money up front and then deliver over the course of the year, that’s a risk. And I was like, Oh crap. I hadn’t even considered that and I wanted to make sure that we were covered. So I reached out to Brad, who was one of the people tagging to the post to added a ton of value to do a session today on how to protect your payments. By the way, I just wanted to acknowledge everyone for showing up with a webcam on except for Stacy and Chris Dufey. I just want to spotlight Chris for going the extra mile right now. Nothing like professional webcam set up, bro.

Chris Dufey:

I’m going dark right now.

Taki Moore:

It’s 6:00 AM in Bali right now. So Chris is in a unique position where he, he’s a coach who bills on monthly recurring and also his clients are fitness pros who bill on recurring as well. So he’s like double you know, double up for this. Brad. I just want to say welcome aboard man, stoked that you’re here, thank you so much. I’m just going to let you riff for a bit. I dropped a link to a workbook in the chat. If you guys want a copy, it’s just a place to take notes with a 60 front cover and some action steps at the back. But bread. Can you just kick us off bro? Maybe 60 seconds of who you are and what you do and then let’s talk about why this stuff matters.

Brad Weimert:

Yeah. So I’m Brad Weimer. I found it easy pay direct about 10 years ago. We predominantly help people accept credit cards who do not have the card present. So anytime you’re not swiping a card or putting the chip into a machine, that increases the likelihood of fraud, dispute, et cetera, statistically, and it puts you at a higher risk of having payments held or having your account shut down. So we specialize in helping people navigate that.

Taki Moore:

Love it. And you’ve been in the, you know, the coaching kind of info space for quite a while. I know you work with Tony Robbins and a few are there a bunch of industries you serve? Is it predominantly this or are they two or three kind of sweet spots? Like why, why coaching specifically?

Brad Weimert:

Yeah, coaching specifically. So Tony Robbins, Dean Graziosi, Frank Kern, Mmm. On and on and on probably 20 some odd percent of our portfolio are people selling information, which often has a coaching component to it. And there are other industries that we’re very heavy in and we’re very heavy in the supplement space. We’re pretty heavy in software as a service space. But the common thread is that the card isn’t present and there’s a higher likelihood of having an issue with your merchant account provider.

Taki Moore:

Yeah. Right. And that’s predominantly because of Card not present or is it because of something else?

Brad Weimert:

So you know, it’s a number of things. But it, it, it rolls up to the increased likelihood of either fraud or dispute. In this case, the concern is a dispute. So I think it’s helpful to understand kind of fundamentally what I’m talking about. Like what’s risk, what’s, what’s, why, is there any risks, what’s risk? I don’t get it. And the underlying issue is that consumers and there’s some extra rules to this, but visa and MasterCard give all consumers six months to dispute anything they buy. So six months they can dispute a charge and it’s six months from the final point of delivery. So the concern for a business owner, or, I’m sorry, the concern for a credit card processor is that you as a business owner won’t be around anymore and then people will want their money back and the credit card processor will then have to pay it back. They’re then responsible if your business isn’t there

Taki Moore:

Got it so…

Brad Weimert:

That’s the underlying concern.

Taki Moore:

Just so unclear. Let’s say you get paid here and you stopped delivering here six months later, they are still like in their books, you’re still a risk.

Brad Weimert:

I think you should sell your time as being somebody that joins zoom meetings for people right now and just draws these pictures cause it’s pretty fucking awesome.

Taki Moore:

Dude. That’s, that’s pretty much my whole world. I can’t think without a Crayola in my hand and this is a digital Crayola right here.

Brad Weimert:

I love it. And yeah, you’re, you’re spot on. That’s exactly right.

Taki Moore:

So, okay. And so when you say risk predominantly, we’re looking at this through the merger, through visa, visa, MasterCard, maybe even Amex’s eyes. Even though the clients look at us as a service provider in terms of the, the credit card processing company, they see us as risk because if we, if God forbid something happens and we’re not still around, then who’s left holding the, the exposure is them. They’re gonna have to pay the money out of thier… And they’re not into losing money.

Brad Weimert:

You got it. And by the way, I’ll use the term visa and MasterCard a lot. It includes discover and Amex. I’m only saying Visa/MasterCard cause it’s shorter and because they are 92, 93% of the market.

Taki Moore:

Okay. Right.

Brad Weimert:

It applies to all providers.

Taki Moore:

When you say these are Visa and Mastercard, we hear everything with a credit card.

Brad Weimert:

You got it.

Taki Moore:

Roger that. Okay, cool. So from their point of view, we we’re a risk and it’s up to six months from the final point of delivery. I totally understand that. Now can you put that in the context of what’s going on in the world right now?

Brad Weimert:

Yeah. So you, you opened the call by saying, well, what are the things, you know, what, what industries have more risks and there or why is this a risk? And there are tons of different things that play into this. And just to be clear, this is ever present, right? This is a theme in merchant services, credit card processing all the time. What’s happening now is just exacerbating the issue for business owners and for credit card processors and for good reason. So there are tons of like right there, right away you can think of tons of businesses that are having challenges right now, right? Yes. the travel industry is an obvious one, right? Live events is an obvious one. Those are things that the underpinning of all of it at the moment in the short run with the COVID situation is that consumers aren’t going to get the products that they originally agreed to buying.

Taki Moore:

Yeah.

Brad Weimert:

Right? And that’s what, that’s when chargebacks happen, right? That is when this risk is present is the consumer doesn’t get what they expected to get. So the issue at the moment, the first wave right away one of the largest processors in the U S sent a notice out to providers to us and said, Hey, there are 15 industries effective immediately we’re going to hold 10% of their money moving forward.

Taki Moore:

Wow.

Brad Weimert:

They didn’t close any accounts off the top. They just said we’re keeping 10% of the money moving forward. And that was bus lines, travel agencies, furniture companies, caterers, real estate agents, lodging, health spas, theaters professional sports teams, tourist attractions golf clubs, athletic clubs, amusement parks, social services organizations. And the last one on the list I think is the big one, which was membership organizations, not elsewhere classified.

Taki Moore:

Well, that’s a pretty broad category.

Brad Weimert:

Exactly. And that the challenges that our industry, the way that we, most of the world works this way, but we funnel businesses into what we call merchant category codes. And another vernacular for this would be SIC codes, but it’s the same thing. It’s just a code that we clump businesses together with to help make it easier to categorize them. So membership organizations, not elsewhere classified as a specific code. But when you think like, think about it like this, somebody on the other end is setting up your merchant account. Could, could be an algorithm in the case of like a Stripe or it could be a human, either way, they’re just funneling you into this category. Sometimes they’re right, sometimes they’re not. So, right.

Taki Moore:

So you could be a gym and misclassified out of fitness and it’s a membership organization, not elsewhere categorized.

Brad Weimert:

A hundred percent, a hundred percent. And so for example, you know, we’re very heavy in the supplement space also. And in supplements we have some people categorized as online supplement companies accurately, or they’re categorized as a health and nutrition store or they’re categorized as a grocery store. Well, those have very different risk profiles. Those are totally different things. But it’s important for business owners to recognize that like, just because you don’t fit squarely into one of these buckets doesn’t mean that everything’s okay.

Taki Moore:

Right. Okay. That’s really interesting. And so this is really helpful. So there’s a, there’s a chance that because we have a group of clients in a membership on a recurring monthly basis, we might be classified as membership organizations, not elsewhere categorized. That’s the risk or one of the risks.

Brad Weimert:

Yeah. Well, and to be clear, this is just an example of one processor that did this immediately as a result of the pandemic, right? So they, a week, a week in of the full world locked down. They, they did this. But the underlying issue is that anything that has a future deliverable has an increased likelihood of dispute. Right? Right. Now, anything that is a high ticket has an increased likelihood of dispute because the longer people are locked down, the higher unemployment is going to go, the more people are gonna want their money back for things that they bought because money will get tighter. And then the other thing that makes coaching a challenge at large, and one of the reasons we love it is because it’s subjective in quality. So you can say, Hey, I’m going to one of the categories that we have a lot of very large players in is real estate education and is real estate information and coaching around it. Well, I could take a real estate coaching class and, or get a coach that’s five, 10, 20, 30, 50 grand and I happened to have done a lot of real estate investing. So my assessment would be very different than a new person who paid that five, 10, 15, 20, 50 grand. Right. We would have a different assessment of the value of the product. So that results in more disputes.

Taki Moore:

Yeah, dude, I get it. So subjective quality completely relates to us because the, yeah, because the beauty is in the eye of the beholder, they’re the holder. They get to choose whether they liked it or they didn’t. And if they have an off day or an off month, then that puts them more likely to subjectively score as negative. It’s definitely hard to get. And there is a mutual deliverable, whether it’s paid upfront or it’s paid. Yeah. I’m not in a, you know, a month in advance either way. Okay, so I, I totally, I’m getting this guy by the way guys. Can you do me a favor and just into the chat type in either questions as they come in, like some of you have been or insights and take insights, that kind of ahas as we go. I’ve got a couple of questions that have come up, Brad, that we can need to address now or later. I don’t know if you can see them in the chat. Getting paid a year in advanced says Jason, a Little while ago. They’ve got one year and six months to dispute. That’s correct. You got it. Okay. That’s not great news. Answered, do they hold it in a reserve account and for how long? If customers only pay once or they make making payments, no subscription, how does that get classified in terms of risk?

Brad Weimert:

Different Risks. So three questions there. Reserves are a way to mitigate risk. And so a reserve is when you would hold, that’s what I referenced. Where this one processor who was Evo by the way, which is a huge global processor, Evo. And I, I can’t even, I they are actually. Hm. They’re too big to adequately monitor risk. So they do categorical sweeps all the time. So, and think about it this way. If you have, you know, a million businesses on the books and you are trying to control risk, are you going to go into independent accounts and assess risk? No. you’re going to look at what categories pose the most risk and knock them out. So it makes sense, right? It’s logical. But one method to control risk is putting holding 10% of the money and the most common terms for that are to hold 10% for six months on a rolling basis. Meaning that they would hold 10% of your volume for January, February, March, April, may, June. And then on July they would release, January is 10% and then,

Taki Moore:

And then in the next month they’ll release February, et cetera. Right? So that’s one option.

Brad Weimert:

That’s what, that’s the most common. There are scenarios where a processor would take some money up front and just say, you know what, instead of six months, we’re just going to keep 50 grand and if you pay us that now, then we’re good.

Taki Moore:

Yeah. I remember when I first got started, I talked to a I think it was a and Zed had an online merchant account, got NAB one local bank here in straight national Australia bank and they wanted one months. I think they wanted three one or two or three months cash flow just for them that I was like, dude, there’s no way I’m giving you, you know, my livelihood. And they were like, okay, well then you can’t bank with us. I was like, okay. So I went someplace else. I totally get it. So option one, they hold some money for a period of time as reserved. Option two is maybe they hold a chunk of cash. I’ve also heard about some people just kind of hanging on to money for an extra few weeks. Have you seen that?

Brad Weimert:

Super uncommon?

Taki Moore:

I thought that Stripe was doing that with coaching. They had like 14 days, we’re going hang on to your money before we release it.

Brad Weimert:

No Stripe hates coaching. I mean they just, that’s a, and this is why. So let me ask you something. Why, why is 10% for six months the most common term?

Taki Moore:

I don’t know.

Brad Weimert:

It’s because consumers have six months to dispute the charge.

Taki Moore:

Got it. Okay.

Brad Weimert:

Right. So they want to hold the money for six months to make sure that that covers their costs. Now that 10% is somewhat arbitrary, but it’s covering a dispute and increased dispute in the event of your company going under.

Taki Moore:

Yeah, that makes tons of sense. Okay. So well I’m really glad we got you on the line. I’m not usually I’m not much of a bad news guy, but this sounds like bad news that you need to know about.

Brad Weimert:

It is, it’s just, it’s, and there are ways to navigate it. It’s just really important to be aware of it specifically when you’re in a space that is really riddled with challenges, which coaching is.

Taki Moore:

Yeah. Correct. And a bunch of uh the click funnels and other kind of you know, funnel building tools, have Stripe and PayPal plugin, super easy. And so a ton of us use drive for example and stripe’s definitely had some, some issues. Three years ago I got locked out of my PayPal and I haven’t been able to open it up since and there’s just a ton of money just sitting in this breaking account. Okay, so Dave is asking, are there certain processes that are more friendly, like QuickBooks, Stripe, et cetera? Sounds like the answer to that is probably yes, but it’s probably not Stripe.

Brad Weimert:

Yeah, the answer is definitely us and I’ll, I’ll answer that by explaining how Stripe works and how they’re different. So yeah. Stripe and PayPal or what we call merchant account aggregators and they fundamentally work differently than other merchant account providers. So they aggregate the risk across all of the businesses that they allow to process. And that is why when you set up a Stripe account or PayPal account, most of the time you’re approved immediately and you can process cards that day. What that means is they don’t know who you are, what you do, how you do it, what you sell, how you deliver it, if you deliver it. And so the only way for them to control this risk is retroactively is by holding money or closing the account. And so if you Google, you know, Stripe frozen funds or PayPal horror stories, et cetera, et cetera, you’re going to see millions upon millions of hits. I think, I feel like at some point Google and PayPal had a little conversation and swept some of that under the rug because it used to be worse for PayPal. There’s a brand rep reputation repair there, but but fundamentally that’s how they work. And by the way, that’s not good or bad. That’s just how that business model works. Right. The upside to that is it allows people to process payments immediately. Yes. The unfortunate significant negative in the case of many business owners, if you have a lot of momentum and all of a sudden you lose the ability to accept payments, it’s a little bit of a problem.

Taki Moore:

Yeah, a little bit of a problem both for uh shuts down your ability to collect new money from sales. And number two, the money that we’ve all got sitting as recurring monthly payments. You know, disappears in a day. So I think that sets up the obvious question, which is okay, Brad Weimert, what do we do about this tricky situation?

Brad Weimert:

Yeah. So the other way to approach merchant accounts instead of auto approving them and dealing with the risk on the backend is to underwrite accounts thoroughly. Get to know who you are, what you do, how you do it, what your history is, what your marketing model is. So that we have, if we’ve underwritten thoroughly those providers will have much less likelihood of closing the account or holding money later because they know what they’re getting into. Now. By the way, it does not eliminate the possibility of that happening, but it heavily reduces it. Yeah. So the, the first thing that you can do to mitigate the risk is work with the right providers. The in the general rule of thumb is if you got approved and you’re able to process immediately, like within a day they didn’t do any underwriting. Yeah. Right. So easy up, easy down is a good rule of thumb. The a couple of specifics. Authorize.net is a payment gateway. So let me address that because it’ll help you understand what, what the full picture is here. So if you go to a a grocery store, you push your shopping cart up to the counter and you put your card into a little machine, that little machine connects to a merchant account on the backend online, you have a digital shopping cart. Instead of it connecting to a machine, there’s a gateway there. And that gateway connects to a merchant account. So the gateway sort of replaces a credit card machine in the eCommerce world. So authorize.net is That gateway is that middle part and they would then farm out the setup of the merchant account to somebody else. And Stripe serves the role in PayPal. Both serve the role of both the shopping cart, I’m sorry. Yeah, both the shopping cart and the I’m sorry, both the gateway and the merchant account provider. So Kartra would be the shopping cart. So somebody question and the merchant account gateway and merchant account provider could be Stripe or it could be authorized.net and another provider.

Taki Moore:

Helpful.

Brad Weimert:

Um and, and Kartra I don’t have a good suggestion with them other than they are, I think they’re bound to Stripe right now much to the dismay of constant annoyance with the CTO and myself and they, one of the original founders of Kartra parted ways and we lost our integration when that happened. So they’re stuck with Stripe and PayPal at the moment.

Taki Moore:

Yeah. Right. That makes sense. Okay, that’s helpful. Okay, so let me just kind of ask a devil’s advocate question. How much of a risk is this? I know you can’t say everyone needs to do something about this in the next three days or you’re screwed. But like, is this a, is this a possible, is it a probable? Is it, can you, can you speak to that at all or is it, is that difficult to say?

Brad Weimert:

I don’t think it’s difficult to say at all. I mean, I would under no circumstances personally run a coaching business without having multiple merchant accounts. And that’s the second, that’s the, the number one thing that you can do outside of making sure that they’re the right providers, is to have more than one option to accept payments. So there are a bunch of ways to do that, but that’s a a mission critical thing for me. And there are, there are a number of industries where it’s like, no way would I run it without that. My general rule of thumb is that if you’re doing more than, you know, 300, 400 grand a year you, you start to hit the radar of a provider. So if they’re going to make a sweeping change to their accounts, they’re going to look for people over about that volume and and make a change there, if not just the entire category. Yeah. Yeah.

Taki Moore:

Okay. So that sounds like it’s a legit concern.

Brad Weimert:

Well, and that’s in general. Right now um like we’re actively seeing people target this space. So we have a longtime provider that has worked a lot of huge clients and still does. And they also, last Friday came in and said, Hey, we’re putting a 10% reserve only on coaching. So it wasn’t several categories. It was just, Hey, coaching we think poses a higher risk. And if our rep literally said, if they don’t like it, they can go somewhere else. So yeah, I think that there’s a heightened risk in this space right now.

Taki Moore:

Got it. Okay. So that’s okay. Well that’s great. How do we choose the right provider and, yeah, it’s awesome. Can everyone just like rub their hands together? Like you’re a kid on Christmas morning and say, Oh, goody, because that sounds like great news. Okay. So what do we need to know and what do we need to do? Obviously chat with us a little bit about what a rock provide it looks like, and then any kind of shortcuts. I know that from the conversation we had a week or so ago different regions in the world, kind of like different payment regions, Australia with like a separate payment region. What, you know, what do we need to know about, like what to look for in a good provider? And then give us some, some, some suggestions.

Brad Weimert:

Yeah. So the Australia is a different region and visa, MasterCard are broken up into six or seven regions. North America, South America, Europe, Asia, Australia, and Australia operates differently than most regions and there aren’t that many options.

Taki Moore:

Great.

Brad Weimert:

We, I know, I know we have, we have a couple there, which is good. And we after talking to you Taki, we open the door with another Australian provider that we’re comfortable with right now. But the, we obviously we have a lot of, a lot more options in the U S how you assess providers on your own is really, are they asking the questions about your business? If they don’t ask you what the highest transaction is, if they don’t ask you how long it takes you to deliver the product. If they don’t want to look at your previous processing statements and, or your previous bank statements, they’re not doing any underwriting. So that means that they’re going to open the account and not understand the risk of your business. Right. And you like the direct comparison is if you went to get a mortgage and they gave you the mortgage, even though you didn’t actually show them any pay stubs, and you just told them that you made a half a million dollars a year. Well, we saw how that went down in 08. Yeah. Right. You have to underwrite accounts in order to be able to effectively manage the risk.

Taki Moore:

Yeah, super clear. So Kylie Ryan is asking about Amex merchant services and eway, I don’t know how familiar you are with eway. They’re a pretty big provider here in Australia as a gateway.

Brad Weimert:

Yeah. So I don’t know them super well. I know that I think that they are both a gateway and set up merchant accounts for you.

Taki Moore:

Correct.

Brad Weimert:

Uh but I honestly, I don’t know enough about them and I’m happy to follow up with my thoughts via email or in a group or something if that’s helpful. Cause I don’t know them well enough to give you a, a strong opinion or endorsement.

Taki Moore:

Yeah. That’s cool. Thank you. Helpful. okay, so we want to know are they asking the right questions and then let’s say we find somebody who is maybe someone who has cool hair and is the person’s for a bunch of big name gurus, hypothetically. Do we just like set up an account and have it sitting there as a backup or like do you need to like run actively run things through it? Like what do you need to do to kind of keep it going? I think that’s kind of important to know.

Brad Weimert:

It’s super important to know. We have an, we have an unfortunate amount of people in our database that have set up accounts and don’t use them because they have this sense of security around, I have a backup and that is, it absolutely serves no purpose. And it’s actually probably worse for you because you have a sense of security than just not having one at all.

Taki Moore:

So why is that a problem? Because like to an untrained eye you go, well, I’ve got this other account and if my stripe gets shut down, I’ll switch to these guys. What’s the, what’s the danger?

Brad Weimert:

The issue is you set up all of the risk flags when you go from zero, zero, zero, zero, zero, Oh shit. A lot of volume. Got it. Right? And so in anybody’s book, all we have, we, every payment provider has some sort of algorithm or set of risk rules that’s going to automatically trigger for a variety of things. And if you have significant refunds, significant declines, those things trigger as well. But if you just have a spike in volume, that’s big reason for concern. Mmm. For lots of reasons. Right, a, what happened? Is it fraud B, we, let’s say we underwrote the account for a certain dollar amount and now they’re going way past it. That’s, do they have the ability to pay back the charge backs if something happens, right? Et cetera, et cetera. So those spikes are bad. So if you have a backup account sitting and all of a sudden you have a spike, it raises flags.

Taki Moore:

Okay.

Brad Weimert:

That’s good pictures.

Taki Moore:

Dude. Are you digging this? This is what we call the merchant provided WTF moment. Yeah. okay. So if you ha, if you don’t like zero and then it goes to everything let’s say you do 300 grand, 30 grand a month over here, and then it gets shut down and you just pull everybody over, then all of a sudden you get a spike in that freaks people out a little bit. Okay, that’s really helpful. And so I’ve got two questions. One is if we do have a second account, what percentage might we put into it? Like do you 50, 50, do you know, 80, 20. Any thoughts about that? And then yeah. So what’s the best way to split it? I guess is the first question and then is there a way to, let’s say we’ve got people set up on a recurring payment over here, is it, is there an easy way to port those payments over here without having to like manually reenter them I guess.

Brad Weimert:

Yeah. So two questions. One, how you distribute it. I mean honestly it’s just important that you do distribute it. And 50, 50 is generally what we’ll do just as a starting point cause it’s an easy way to do it. And to the point of the spike, if you kept your original provider doing 80 and you’re only doing 20 here, you’re still gonna have a pretty significant spike if you have to get up to a hundred. So 50, 50, at least keeps it balanced out. In terms of recurring billing, depending on the platform, you can generally port recurring billing from one gateway into another because that data is tokenized. So it was nerdy tech stuff, but it allows us to port it over as long as the provider cooperates. And Stripe will cooperates authorized that net will cooperate. But they are both difficult. But we are good at working with them. And so, so wherever you take it, it’s, it’s important to know that both of those platforms will port it. Whether it’s,

Taki Moore:

Can you say them again? It was Stripe and?

Brad Weimert:

Authorize.Net is the other one I mentioned. Yeah. They have the ability to port it. If somebody, if one of them tells, you no they are misinformed or something. But yeah definitely.

Taki Moore:

Ronsley says this has happened to me twice. Paypal kept 76 grand for seven months and then 122 grand for five months in 2016, 2017.

Brad Weimert:

I mean, they’re nice. Don’t you think he should just give it to them? Ronsley no, no.

Ronsley Vaz:

I don’t even want to get started on PayPal. Let’s not, let’s not go there. But it has happened and it, and it happens a lot and they, they, they just, it just extended out and they asked all sorts of documents and it just kept going and it was just frustrating. But you know, it is, it does happen. It does happen a lot. It happens twice to me, so.

Taki Moore:

Yeah. Yeah. Yeah.

Brad Weimert:

Well, and so by the way…

Taki Moore:

Does anyone else here vote? If it happens to them, they can just request that PayPal does it to Ronsley instead. He’s used to it now.

Brad Weimert:

Well, what Ronsley said was they asked for a whole bunch of documents. Well that’s, that’s what underwriting is.

Taki Moore:

That’s what they should have done up front.

Brad Weimert:

Yeah, they’re just doing the risk assessment on the backend. Right. If we got the documents on the front end, if they did, they could have assessed that on the front end and made the decision then. Right. So that’s our preference. We would rather, and by the way, you know, if it takes us two days, five days, two weeks to underwrite an account, we lose clients that way. Right? It’s much more productive for Stripe and PayPal. They turn people on immediately. Their conversions can be way higher on the front end. Yes. I just don’t like that model. Right. It puts people in jeopardy like this and that’s why we target the space. Because we believe that this is a better approach.

Taki Moore:

Yeah, that’s helpful. Okay. So dude this has been really helpful. Do you guys have any follow up questions for Brad?

Brad Weimert:

Yeah, a couple in here, QuickBooks intuit. They don’t do very good underwriting and they’re actually pretty vocal about not liking certain industries also.

Taki Moore:

Yeah. Kylie, if they’re easy in there, easy out is what I’m picking up. And if they are trickier on the way in or more thorough, then you’re more protected. Is what I’m hearing. Brad, does that sound like a good summary?

Brad Weimert:

It is. That’s a good rule of thumb.

Taki Moore:

Yeah. Okay, cool. So I I searched my Rolodex all of the people in the payment industry who I’m good friends with. And it was a pretty short list dude. Like I frankly, I know you and

Brad Weimert:

Darrell Hicks is in there too.

Taki Moore:

I know. Daryl. Yeah. I actually, I messaged Darryl and he said to talk to you, which was cool. So yeah. Do you want to just talk to us a little bit about how, how you guys do things that easy pay direct what the process might look like for anyone who does want to set up a, a backup system?

Brad Weimert:

Yeah, sure. And also give you some less scary, maybe helpful things that you can do to help reduce the likelihood of having an issue right now aside from just, Oh shit, everything’s scary.

Taki Moore:

Um well let’s do it, feels like a good place to start.

Brad Weimert:

Yeah. So I think that the number one thing that will help control risk in general right now is communicating with clients that have already purchased things. So making refunds easy and communicating if the kind of the terms of service are going to change, meaning, Hey, well, I, you know, if you, the obvious ones are, Hey, I had a live event scheduled and it’s not going to happen.

Taki Moore:

Yeah.

Brad Weimert:

Okay. Well, obviously you need to tell them, but in addition, you need to change it and say, Hey, well it’s, you can change it and say, Hey, we’re going to do a virtual event. But it probably also makes sense to say, okay, well do I have lower overhead as a result of doing a virtual event versus a live event? Can I refund some of that money? Right. It, does that make sense? Or are you willing to do it? And even if you even if you don’t have lower overhead, somehow you still have to look at that because there was a balance of if you get charged backs and it runs the risk of closing your account, is it easier or more effective to just proactively try to address it? But whatever it is, it’s modifying the services in a way that makes sure your customers happy, your clients happy.

Taki Moore:

Yep. And one of the things we talked about was how do you deliver either the same for less, like you just talked about the more for sam.

Brad Weimert:

Love it.

Taki Moore:

Yeah. Okay. Well that’s good. Yeah. That’s…

Brad Weimert:

And then the other are, I don’t know that, and this is kind of industry by industry. People see people doing different things provide or companies that are having a hard time generating right now bundled services. And discounted services are effective in some markets, meaning, Hey, if you buy it now, we’ll give you more. Now I recognize, and I hope everybody that I’m in risk mode all the time. So there’s a big flag there, which is you’re extending the deliverability on that, right? You’re saying, Hey, I’m going to sell you services and then you’ll get it later. So yeah, that can raise a flag for a provider. But lots of consumers like that. Right? So like I have a, a bio hacker physical therapy person and he’s just crushed right now. He’s seeing 30% of the people he was seeing. And I said, look, man, you need to go out and pre-sell, you know, give, give people a discount and pre-sell and he a little promo and sold a whole bunch of stuff for the next, you know, who knows, like packages of 10 and 20.

Taki Moore:

Yeah, yeah. And so the client gets a deal knowing they’re not going to be able to fulfill for a little while. But you know, the dude’s got some cash.

Brad Weimert:

Yeah. Yeah. Along the lines of communicating with clients, one of the things that the night that the providers that are actually talking to people are saying is that you should consider pausing recurring billing, meaning, Hey, you’ve got somebody in a annual subscription, don’t charge them for two months because they might be out of work at the moment or you might not be delivering the services the same, et cetera. And these are all case by case, right. So

Taki Moore:

Yeah, these aren’t rules, these these things on a menu.

Brad Weimert:

You got it.

Taki Moore:

Yeah. Good. Cool. Yeah. Just to be civically, I’m not taking that menu item for one hot second.

Brad Weimert:

Yeah. Well, and there are some services that you can absolutely deliver in a functional way through this whole thing. Right. And then there are some that you clearly can’t. Yeah. So I’m a part of a entrepreneurial membership group that’s 35 grand a year and we just missed an entire meeting. It’s one of four meetings that we have a year. Yeah. So you missed a quarter of your opportunity. Yeah. Yeah. Well they said, Oh, well we’re going to do it virtual. Well, it would behoove them to probably just refund some of the money for the annual commitment because the virtual event does not serve the same purpose for the group as an in person event. But if you can get away with it and everybody’s happy. Great. Yeah. And the other thing that I saw that was really cool is we’ve had actually Matt, Matt virtually did this and suggested this and it was increasing affiliate commissions for people that are promoting your service.

Taki Moore:

Oh, that’s interesting.

Brad Weimert:

Yeah, I thought it was super clever cause it’s, you know, now you’ve got all these people that are out promoting stuff. And if you are the one that has the better deal right now, they’ll promote you inside.

Taki Moore:

Yup. That’s great. Thank you. Super helpful. Okay, so let’s let’s just pause. God, I’d love to get some feedback from you. What’s been most most interesting or most helpful from having this conversation with Brad right now? Can you just bang it into the chat and we’re just going to have a quick look at at what’s been most helpful so far? And then Brad if your’e cool with it, man. What I’d love to do is, is talk a bit about how your deal works. Just so people have some options about where to go. Being aware of the risks. There’s Jason payment process. That payment gateway account account difference was difference was massive. Jason says, thanks Brad. Multiple merchant accounts and mitigating risk, creating a backup whole fail safe account and actually run some money through them to stay active yet so you don’t, from zero to dangerous in one fell swoop. I think that’s, that makes sense. I’m trying to find different way to work with culture before I’m too far down the hall. Yeah, interesting.

Brad Weimert:

Yeah. I don’t have a great option for that. I like, I, I literally talked to one of my guys that’s been poking them. And his words were, yeah, their CTO basically told me to fuck off. And that’s, I laughed cause I was like, yeah, I know him. So we’re working on the integration. I just don’t know when it’s going to happen. It’s on the list. And we’re integrated to every other platform under the sun. Kartra just has been a difficult one.

Taki Moore:

Chris that might be helpful for you to know, dude. Cause I know you’re looking at moving to Kartra for some client stuff might be helpful.

Brad Weimert:

Yeah, so how we are structured is easy pay direct is a gateway and a merchant account provider. So the fundamental difference with us is that we are contracted with probably 40 different merchant account providers and banks across the world.

Taki Moore:

Can I ask you a dumb question is easy pay direct just spelled in plain English or is. You Americans likes to put zs where they’re not meant to go and stuff? So I just need to ask, how is it spelled it?

Brad Weimert:

Is it spelled in plain English? We also own the other domain because people are stupid.

Taki Moore:

Of course no one ever went broke underestimating people’s intelligence.

Brad Weimert:

Yeah. so yeah, our, our goal is to assess things on the front end. So when somebody submits an application with us, we have what’s called the new client specialist. They assess whether somebody, we think somebody needs more than one account or not. Um they help them fill out the online application and then if we think they need more than one account, we have a certified payment specialist. Those folks have been in the industry for many, many years. And they help pair you with the right banks. And so, and they know, we know off the cuff, you know what banks are currently accepting, what are not, and we’re assessing that all the time. So like this provider last week that said, Hey, we’re putting a reserve on coaching right now. Okay, well we know that that’s not our first stop.

Taki Moore:

Yeah. That’s probably stop 12. Yup.

Brad Weimert:

Yes.

Taki Moore:

Okay. Yeah. Kylie says more than one account through your gateway.

Brad Weimert:

Yeah. So that’s key. And there are a couple other gateways and platforms out there that facilitate this. There aren’t many, but our gateway was built deliberately to allow you to put multiple merchant accounts into it and then automatically divide the volume across them. So you can do that seamlessly through click funnels or Infusionsoft or a variety of different platforms. You plug the gateway in and then it just moves the volume between them.

Taki Moore:

That’s interesting. Okay. And then one of the things that a bunch of the guys, particularly in bordering what to do is, is have the Stripe app open on their thing and be able to see the numbers. You know, like a quick little stat check is presumably there’s some kind of whatever you call it, little kind of dashboard, which will show us kind of what’s going on. Yeah. Fiber equals Stripe. Yes, exactly. And what exactly I’m talking about the little dialing Stripe.

Brad Weimert:

So we are let me see if I the short answer to that is we have great reporting in the gateway. We don’t have as many pretty pictures as Stripe. Also we are it is like at the tail end of development. And so I hate to ever give dates with development because that’s a terrible game to play. But as in we are, we’ve gone through many iterations of what this might look like. And so what we’re, what we’re finalizing is the ability to pull in all Stripe data, all PayPal data, all merchant account data, all authorize that net data and see it in one dashboard and be able to segment stuff that way.

Taki Moore:

Yeah, that’s really clever. Cool. Okay. Dude one of the things, again, I’m not asking questions that I imagine that you guys would be asking and if you have specific one place bang into the chat. I’m new to this, this world as well. I don’t currently have a backup and that’s why I wanted Brad to be here. So that main camera you could kind of review this and make some decisions for ourselves. One of the things people want to know around gateways is all kind of, you know, this whole setup is like what are the fees look like? Yeah. And says they had the rights and they’re exactly right.

Brad Weimert:

Yeah. I mean the short answer is they’re going to be similar. They are, we tend to be a little bit less expensive than like a Stripe. There are, there are two variables with pricing. Really. Three, it’s do you have any monthly fees that are fixed? And then it is the percentage and the transaction fee. Yes. Right. And so Stripe is 2.9% and 30 cents with no monthly fee. Right. That stripes pricing. Two things to be aware of. Stripe in most cases actually has an, an additional tier of pricing, which they call non-qualified or downgrade pricing, which ends up being three and a half percent in 30 cents. They just don’t advertise that pricing or show it, but it’s still there. So that’s a really sodas, PayPal. And so that’s a really important thing to understand is that almost always there’s this non-qualified tier of pricing,uthat people are paying. Uand if you divide out your fees, you can see that they don’t equate to 2.9%. Yeah. Most of the time. Yes. So our default pricing is 2.39% and 29 cents. And then our downgrade rate is three and a half percent and 29 cents. So it’s very similar.

Taki Moore:

Can you, Sorry, dumb question. Yeah, I’m ignorant. What’s a D? What is, what’s downgrade Mean?

Brad Weimert:

That’s a great question. And sometimes I forget to simplify.

Taki Moore:

My understanding is it’s more expensive, but why.

Brad Weimert:

Yeah, yeah. Who likes frequent flyer miles and stuff?

Taki Moore:

I did until my airline went broke three days ago, 4 million points with Virgin Australia, 4 million points with Virgin Australia dude, and I can’t use them. I’m like flies and not great.

Brad Weimert:

I’m I’m still confident in my Delta. But that’s how that’s how the point systems work is downgrades. So that three and a half percent that the difference there is that the card itself is more expensive to operate. So all of the perks and benefits, et cetera, and risk that come with those cards is baked into a higher fee. And so there’s actually literally a higher cost on the backend to operate that card. So if a business card comes through, it’s going to fall into that category more often than not.

Taki Moore:

Oh, hang on. So, so if the person who’s buying our stuff is paying with one of those cards, the risk profile is Maya. So that I had no idea

Brad Weimert:

You got it. And so that whole whole point system is based around this stuff and it’s two things. It’s perks and fraud. Those are the two things that control the backend cost basically.

Taki Moore:

Super cool. So the frequent flyer was not a metaphor. That was the actual thing.

Brad Weimert:

Yeah.

Taki Moore:

Okay, good. I was thinking metaphorically, but now I get it. Thank you for explaining it to an Australian is good. You’ve done really well for a translator to my level. Hey. So Chris is saying, do I go here easy pay direct.com and set up an application? I’m a meathead.

Brad Weimert:

Yes. yes you do.

Taki Moore:

Okay.

Brad Weimert:

Yeah. And it’s our office closed about 45 minutes ago, but if you put something in somebody, I’ll respond first thing in the morning.

Taki Moore:

Perfect. Thank you. Kiera Marie Moore, who happens to be married to Taki Moore. She’s my favorite human says how will you cope with the influx of people capacity wise?

Brad Weimert:

Well we we, you know, kind of perfect storm for us. It wasn’t quite perfect, but I hired six more people six weeks ago and Mmm, we were at bandwidth. So we needed the people. But that bandwidth gets swallowed up pretty quickly. So we’re we’re busier than ever and you know, I mean our are, we’re just in a, in a good place with this because our business is built around managing instability and risk in the banking world. Right. So that now if this lasts longer, systemically we have a much larger problem, right. There’s just less money in the system if this lasts longer. But for the e-commerce volume is way up. And the need for our services is way up. So we’re we’re busy busy now. The downside is I’ve been sick for five weeks, so I’m staying at home and I’m trying to sleep.

Taki Moore:

Oh yeah. Luckily you’re not the guy manually pushing our transactions though. So.

Brad Weimert:

It’s true.

Taki Moore:

Yeah. Sorry, I can’t talk to you now cause Brad’s not feeling well. But I know with Jason Everett’s got a question. Jason, can you just unmute and ask that cause I don’t, it’s probably, yeah, it’s probably easier if you just talk direct to Brad.

Jason Everett:

Yeah, totally. What, first of all, what’s up Brad? It’s been a long time since we were on the slopes in Canada, brother man. Good to see you man.

Brad Weimert:

You too dude.

Jason Everett:

I was mad. I wasn’t there this year. Let me just tell ya

Brad Weimert:

It was a great year dude.

Jason Everett:

Yeah. I don’t even talk about it and just pretend like it didn’t happen. I’m so do to have a question, which is when I first started doing all these payments like monthly reoccurring charges and actually when I had coaching before we had two prices. We had like if you do a, you know, direct bank transfer, it’s 2,500 bucks a month and then we were charging a 3% add on top of that service if somebody’s paying for credit card with the idea being that like we wanted to not incentivize people for paying with credit card. We would occasionally get people say, that’s illegal. You can’t do that. There’s nothing you can do. Even though, like at the gas station you could have a cash price and a, you know, and it’s not cash. It’s like, you know, ATM card price and then a credit card price. And so I kind of, I lost a lot of clients that way. Like they would, that would literally be their sticking point for not working with us. And so we just went away with it. We only do credit card charges and then just like literally for the last couple of weeks, I saw some random new processor out there called kick fees. It’s like, Hey, we only charge you 49 bucks a month, no credit card processing fees. And after looking into it, what they do is they charge the customer the processing fee. So, you know, they would still pay the 2,500 bucks and then they pass the fee direct to the customer. So I just didn’t know what the official was on that and I wanted to know what, you know, and it was probably more than me.

Brad Weimert:

Yeah. so it was there. First of all, there’s a big divide. Never illegal. But against the visa, MasterCard regulations. So.

Jason Everett:

Good to know.

Brad Weimert:

Yeah. So visa and MasterCard are, are the, the government and this situation, right. And they’re not even, they’re like God, like they just make the rules. And that’s the,

Jason Everett:

Yeah. Well the bank pretty much the Jam man

Brad Weimert:

Totally. So however, a long time ago, like 10, 15 years ago those rules changed and allowed you to have a surcharge. Now you saw people were playing with the language of like if you pay cash, you can have a cash discount. That used to be the only way you could do it, but you couldn’t charge more for using a credit card. That was visa and MasterCard’s rules.

Jason Everett:

You could give a discount for paying…

Brad Weimert:

Cash and then that changed years back to, no, you can absolutely do. A surcharge just has to be wrapped as a surcharge. Now here’s the thing. So those are the, those are the rules.

Jason Everett:

Yeah. Language shenanigans.

Brad Weimert:

Yep. Totally. But what you ran into is really all that matters, which is are consumers going to be okay with it. And the answer is it’s way easier to just hide the 3% in the total price and then never talk about it. Right. Raising your prices by 3% isn’t going to turn anybody away, but telling them they have to pay 3% more to pay your credit card fees.

Jason Everett:

Yeah. It was a silly friction, man. It was totally, totally worthless.

Brad Weimert:

Yep. Agreed.

Jason Everett:

Okay. All right, cool man. I just want to figure that out. Cause I, I, you know, we were talking about switching over to this kick fees. I’m like, dude, I would say thousands. I mean, dude, this would be so much better than come to find out. Yeah. They’re just passing that on to the consumer, which then they’re just going to pay a fee and that doesn’t really help anybody. Yeah. It might just make everybody angry. It’s just cost of business man. I gotcha. Okay. Thanks man. Good to see you by the way.

Brad Weimert:

Yeah, you too, man.

Jason Everett:

Alrighty.

Taki Moore:

Brad, this is super helpful. I, by the way, I just spied in your back ground. You’ve got my, one of my top two all time favorite business books there. Maverick, Ricardo, Semler,

Brad Weimert:

You know, it’s, it’s turned out because I haven’t read it yet. It’s literally my next thing. Yeah. So I’ve just, I just re-read Ray Dahlia’s principles. Yeah. But that’s next.

Taki Moore:

Okay. So let me give you, yeah, it’s amazing. If you want a little like bout of inspiration to get you into that book check out Ricardo symbolist Ted talk. It’s amazing. And that might inspire you to get the book or decide that it’s not for you. That’s great. Okay. So easy pay direct.com is the link. If somebody does want to set up their backups and is busy filling in the thing and she’s asking what industry types you should choose in the, in the form.

Brad Weimert:

Probably is something that says information coaching, if that’s what you, I’ll pull it up and tell you exactly.

Taki Moore:

Yeah. Well, the book is called Maverick by Ricardo Semler. I read it when I was maybe 17. Dad had like a hundred copies. He was a management consultant. He used to give it to people. It was an amazing book.

Brad Weimert:

Business coaching. Yeah.

Taki Moore:

Yeah. Okay. Business coaching is the dropdown. Oh, that sounds really straightforward and I’ll choose that one. Yeah. Super cool. All right. Are there any other followup questions for Brad? Brad, I’m super grateful for your time today. If there’s any other questions, I’d love to answer them. Ask and answer them right now. And if there’s not, then let’s give Brad you know, a chance to get back to bed and recover from whatever he’s got.

Brad Weimert:

That’s, that’s pretty much the next move. If you put Brad in the promo code, that’ll probably get you some extra eyes on the, on the deal. Actually, you know what, put Taki in there.

Taki Moore:

Even better.

Brad Weimert:

It seems it seems awesome or Taki-Brad or just make something up. That’s great. Yeah, the promo code, just let us know that that’s where it came from and the team does see it and look at it. So if,uif my name is in there, it’s a, it is helpful.

Taki Moore:

Okay, cool. You can put Brad Taki in it whatever that means.

Brad Weimert:

I like it.

Taki Moore:

Um Justin says, Brad, you have the Rona.

Brad Weimert:

Uh I have been tested and it came back negative. But whatever I’ve had, I’ve had for five weeks. So…

Taki Moore:

Carrie Marie has had the same dude. I think she’s in week five as well. It’s not fun at all. She’s really struggling.

Brad Weimert:

Yeah, it’s brutal. So I’ve decided that I’m going to stop drinking bourbon for a little while.

Taki Moore:

Yeah.

Brad Weimert:

And and rest more.

Taki Moore:

You know, they sound like good, good life decisions, man. I’m proud of you.

Brad Weimert:

Yeah. Thanks.

Taki Moore:

Alright. I can’t see any other questions in here guys. This has been helpful. And just like even if all you take away from this is some wisdom for you and wisdom for clients. Amazing. And if you on the front foot about this, you’ll set up a a you know, a separate, you know, like a backup account and start putting money through it, whether it’s Brad’s or I don’t really care. But like, you just want to be safe. There’d be nothing worse than having a business that’s, you know, you’ve worked your ass off for the last week. Sorry. Last month, kind of weathering the storm, navigating clients, and then some idiot in a payment company decides to shut you down or hold on to your cash. That would just be the worst thing ever. So yeah, protect yourself hearing and I’ll have a chat off of this and we’ll get ourselves to write. Thank you, ma’am. This has been super helpful. Oh yeah, of course. Yeah.

Ann Rea:

Hey just real quick. So I use Kajabi as my shopping cart. Will that work or do I need to use WooCommerce to integrate?

Brad Weimert:

Let me, I think off the cuff that Kajabi, that our gateway isn’t integrated with Kajabi. We can set up merchant accounts for it, but we’d have to what we can’t use our gateway, which means that we can’t automatically split the volume with Kajabi.

Ann Rea:

So what I could do though is I could manually process through woo commerce maybe.

Brad Weimert:

Well, and we are directly integrated with WooCommerce. So our gateway ties right into WooCommerce.

Ann Rea:

Geeky question. Thank you.

Taki Moore:

Yep. My eyes just glazed over. Let the notes chat for a bit.

Brad Weimert:

Jonathan is the president of Kajabi and we’ve talked about integrations there too. So that’s another like on the docket, just not done yet.

Taki Moore:

Yep. Jane’s got a follow up question. My roommate just said she moved all her members to recurring invoice by a square. Any thoughts on that?

Ann Rea:

Interesting.

Brad Weimert:

Yeah, I think that’s, that’s terrifying. So square is the same thing as PayPal and Stripe. It’s, it it’s the same model, right? It’s fine if you’re a coffee shop that has inherently low risk. Well, yeah, inherently low risk. Yeah.

Taki Moore:

Most people don’t buy their coffee and then instantly charge it back. Right. Well, and even if they, hate it, they’re not going to charge it.

Taki Moore:

Saying they’re a coworking space, so maybe it’s appropriate. Not resident 11, sorry.

Brad Weimert:

No, it’s membership based.

Jade Green:

What about just moving people over to carrying invoice there? Having them.

Brad Weimert:

Through the zero accounting platform?

Jade Green:

Yeah. And then not like, I’m just having them pay via their direct debit or any other normal way.

Brad Weimert:

Direct debits are great. The eight, like if you can get people to ACH stuff, that’s great. It’s just more difficult to have people do that.

Taki Moore:

ACH is the American word for direct debit for Aussies. Another really dumb Aussie question. Chris has spelling on the balm. Australian driver’s license don’t have an issue date. They’ve just got a expiry date.

Brad Weimert:

Yeah. Just put something in. I hate that the issue expire. The only reason we even have that is we have one banking partner that mandates it. I think it’s the dumbest thing ever. Like so your license expired and it’s not you anymore. What?

Taki Moore:

Yeah. Okay. Put in a number is what we’re saying. Thank you Chris. Good question. Alright Man, this has been helpful. I’m 58 minutes in. I just wanna say thank you. This has been super great. Can I just unmute for a second and say thanks to Brad. This has been really informative and a super practical.

Everyone:

Thanks!

Taki Moore:

Yeah, get well soon dude and yeah, the glove from us. You’ll be hearing from me and Karen Marie in the next the next 24 hours.

Brad Weimert:

Love it.

Jade Green:

Come make friends with the CTO.

Brad Weimert:

I’m trying. Tell him, make a request.

Everyone:

Inaudible

Brad Weimert:

Both of them. Both of you. The book, the best thing you can do for us is make a request and say, Hey, can you be connected with easy pay direct?

Jade Green:

Hey, I’m on that right now.

Brad Weimert:

Cause they listen to customers more than us.

Taki Moore:

Yeah.

Ann Rea:

Email address. So we can make like contact Brad right now.

Brad Weimert:

Yeah. I can’t really give you the CTO is, I don’t think it will be helpful either. I think it’s actually better if it organically comes through just the form of like, Hey, I really want to use easy pay direct with you. Okay. Otherwise there’ll be like, Brad fucking leave me alone. Why, why, why did he keep asking me?

Taki Moore:

Yeah. Got it bubbled up. Cool man. Hey, thank you so much for hanging out today. I really appreciate you. Next time we’re in Austin, let’s eat great food and drink. Great drink.

Brad Weimert:

Love it.

Taki Moore:

Appreciate your time.

Brad Weimert:

Hopefully my Rona will be gone then.

Taki Moore:

Yeah, your Rona will be gone. Like frankly, your Rona is going to be gone way before we’re allowed to fly to Austin. So…

Brad Weimert:

That’s probably true.

Taki Moore:

That is a hundred percent true. All right bro.

Brad Weimert:

Love it. Good to see you, man.

Taki Moore:

I appreciate you. Thanks so much for taking some time today.

Brad Weimert:

Absolutely.

Taki Moore:

Okay, let’s call this done. Appreciate you heaps. Lots and lots of love. And Alan, can I just say I’m really digging the pink t-shirt.

Alan Griffiths:

There’s a story behind it, but thank

Taki Moore:

You know what, I tee shirt every day. I’ve got one teacher that’s not black and I worked this morning and just before we started today, I’ve put my black tissue back on just so there’s nothing in public record of may not in a black tee shirt.

Alan Griffiths:

I have a six year old son who says, boys can’t wear pink. And I said, okay, Bubba, here we go. And so I walked down the stairs and he said, I can’t even look at you.

Taki Moore:

Love it. Super cool. Jane’s got a question about the, the fuckup and recruitment calls today. J just drop a link into the, into the Facebook group. I’m happy to help you spread the word about that. I’ve no idea what it means by the way. That it sounds, but it sounds interesting. Big one for me guys. I’ll talk to you soon. See ya crew bye. Bye. Cheers Bob. Appreciate you, man.

WHAT’S YOUR NEXT STEP?

If your business has been processing over $250,000 a year, you need to be working with the right banking partners. Let our team of Certified Payment Specialists support you by assessing your current situation. 

Do you have the right providers? Do you have enough merchant accounts? 

We want to make sure you’re working with providers that understand your model – and that your accounts are structured properly. Just complete our 10-minute application here, or call us at: (800) 805-4949

We are here to make your life easier. 🙂

Stripe Account Issues? Watch This!

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