The Easy Pay Direct Process

Here is What Happens Next

You have four steps between now and stable, dedicated processing. This page walks through each one, what we will need from you, how long it takes, and who to contact if you get stuck.

Most merchants complete the full process in 3 to 7 business days.

Total Sales
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+12%
Total Customers
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+21.5%
Total Orders
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+18%

Where You Are

Four Steps to Stable Processing

  1. 1ApplicationYou fill out the form, we get your KYC docs
  2. 2UnderwritingYour CPS packages your file for the underwriter
  3. 3Approval and SetupMerchant Success sets up your gateway and integrations
  4. 4Payment OptimizationThe POP plan tunes your account at 7, 30, 90, 180, and 365 days

Step by Step

The Full Easy Pay Direct Onboarding, Explained

1

Application

Day 0. Application takes 7 minutes.

You complete our online application. It takes about 7 minutes. On submission, you are paired with a New Client Specialist who becomes your point of contact for the next few days.

What we need from you

  • 7-minute online application
  • The underwriting documents listed below (or willingness to send them within 24 to 48 hours)
Start your application
2

Underwriting

Day 1 to Day 3.

You are introduced to a Certified Payment Specialist (CPS). Your CPS reviews your file, asks any clarifying questions, and packages the application for the underwriter. This filtering step means the underwriter only sees a clean, complete file, which is why approvals move faster and reserves rarely apply.

What we need from you

  • Reply to your CPS within 24 hours if they request clarification
  • Any missing document if the initial submission was incomplete
3

Approval and Setup

Day 3 to Day 5 standard. Day 5 to Day 10 complex.

Once approved, you are handed to your Merchant Success rep. They set up your gateway credentials, help you connect your shopping cart or CRM, and walk through any integrations you need. If you sell through multiple platforms, they help you route across MIDs.

What we need from you

  • 30-minute setup call (calendar link sent by your Merchant Success rep)
  • Access to your cart, CRM, or gateway admin so they can help configure integrations
4

Payment Optimization

Ongoing. Day 7 first review, Day 365 annual reset.

Your Payment Optimization Plan (POP) starts the day you apply and is refined on a fixed schedule: Day 7, Day 30, Day 90, Day 180, and Day 365. The POP is the playbook for stable, scalable payments over the life of your account. It grows with your business, adding more accounts, more bandwidth, and more stability as you scale, and covers chargebacks, declines, risk trends, invoicing, BNPL, 3DS, and anything else that touches revenue.

What we need from you

  • 20-minute POP check-in at Day 30, Day 90, and Day 180 (calendar links sent automatically)
  • Access to your portal reporting so we can flag optimization opportunities

What You Will Need

Underwriting Documents Checklist

These documents are required by federal law (KYC) for any merchant account. Have them ready before you start, or upload them within 24 to 48 hours of submitting your application.

Start Your Application

What Tomorrow Looks Like

Day-by-Day Timeline

  1. Day 0

    You submit the application

    You + form

  2. Day 0 to Day 1

    New Client Specialist reaches out to collect any missing documents

    New Client Specialist

  3. Day 1 to Day 2

    Certified Payment Specialist packages your file and sends to underwriting

    CPS

  4. Day 2 to Day 3

    Underwriter review on clean files

    Bank underwriter

  5. Day 3 to Day 5

    Approval, Merchant Success rep books setup call

    Merchant Success

  6. Day 5 to Day 7

    Gateway credentials issued, integrations connected, first live transaction

    You + Merchant Success

  7. Day 7

    First Payment Optimization Plan review

    POP team

  8. Day 30

    POP checkpoint 1

    POP team

  9. Day 90

    POP checkpoint 2

    POP team

  10. Day 180

    POP checkpoint 3

    POP team

  11. Day 365

    POP annual reset

    POP team

Timelines assume clean files and same-day document return. Complex verticals or multi-entity setups can add 2 to 4 business days.

Your Team at Easy Pay Direct

Who Will Contact You, When, and Why

NC
New Client Specialist (NCS)Application

Documents, KYC, initial questions

First contact:Within 1 business day of application

CP
Certified Payment Specialist (CPS)Underwriting

File packaging, underwriter liaison, approval

First contact:Day 1 to Day 2

MS
Merchant Success repApproval and beyond

Gateway setup, integrations, ongoing account support

First contact:Day 3 to Day 5

Every merchant gets all three, in sequence. The POP team is layered on top from Day 7 forward and reports to your Merchant Success rep.

Frequently Asked Questions

What is the Easy Pay Direct process?

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How long does the Easy Pay Direct application take?

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What documents does Easy Pay Direct need?

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Who is my point of contact at Easy Pay Direct?

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What happens after I submit my application to Easy Pay Direct?

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What is a New Client Specialist at Easy Pay Direct?

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What is a Certified Payment Specialist?

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What is the Payment Optimization Plan?

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What is KYC for a merchant account?

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What if I get stuck during the Easy Pay Direct process?

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Ready to Move

Three Ways to Take the Next Step

Start Your Application

Fill out the 7-minute online form to get paired with your NCS.

Start Your Application

Book a Call

Talk to a specialist before you apply. 15 minutes, no pressure.

Book a Call

Message Your Rep

Already talking to someone at Easy Pay Direct? Reply to your last email or text.

Message Your Rep

Operators trust Easy Pay Direct with their processing

Operators like Frank Kern, Dean Graziosi, Amy Porterfield, Perry Belcher, Ryan Deiss, Hal Elrod, and Roland Frasier have processed with Easy Pay Direct, among 100,000+ businesses.

Rated 4.8 / 5 on Trustpilot

100,000+ Businesses

$12B+ Processed

Start Your Application