Instant Approval Merchant Account
While instant merchant account approval might sound like a great concept, payment facilitators that instantly approve your account will shut it down even quicker.
They don’t underwrite your account and they don’t understand your business. Because of this, they will shut you down at the first sign of risk. Learn more below.
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The Pitfalls of Instant Approval Merchant Account
Last year, Instant Approval PayFacs, including Stripe, closed down millions of merchant accounts.
Why?
Because it’s how their business model works…
They do not offer underwriting, which means they know nothing about your business when they set you up.
Why is this important?
Stripe and others restrict and prohibit MANY types of businesses, some of which you would not expect.
For example, anyone processing over $50,000 per month is considered a higher risk.
Or a business that offers subscriptions makes bold claims, or any other one of Stripe, PayPal, Squares, etc.… arbitrary and non-descript rules.
Since these PayFacs don’t do underwriting, they don’t learn about these things until AFTER you are set up.
So you might be able to process for a day, a week, or a month, but eventually, they will take a look at your account.
And there is a high probability that they will impose restrictions, hold funds, or close the account.
Even worse, if one of your competitors does anything to trigger a flag in their system, they look at the entire industry.
And through no fault of your own, a competitor’s misstep could mean a closed account for you.
How does Easy Pay Direct differ, and how do we keep our clients’ accounts stable?
The KEY component is thorough underwriting.
Our specialists underwrite your account so that we understand your business and marketing model.
This allows us to match you with a back-end bank that works with your vertical.
Which GREATLY lowers the chance of you ever having an issue.
Plus, you’ll get:
• The Best Rates In The Industry
• A Single Dedicated Point Of Contact
• Recurring Billing
• And more (see below)
We’ll also work with you to optimize your payments for the lifetime of your account.
Lowering your decline rates so that you can increase revenue, monitoring your chargeback ratios, and helping to mitigate them, plus much more.
EPD understands the challenges of businesses like ours, it’s 100% worth working with them. They will tell you how to save and make more money plus prevent shutdowns so everything runs smoothly.
Before Easy Pay Direct we had a $750k launch and $156k of that money was held. EPD has been super helpful in a bunch of different areas that none of our other processors provided. Highly recommend them.
I am a very happy client of Easy Pay Direct, working with them was very professional. Everybody was in touch with my team every step of the way and I am very happy to recommend them to everyone.
What Other Features Does Easy Pay Direct Offer?
Transaction Routing → learn more
We’ll automatically route your transactions across multiple accounts. That way if anything ever happens to one, your others are still up and running.
Decline Recovery → learn more
We’ll help you improve your approval ratios and reduce decline rates. That way, you put more cash back in your pocket and process more payments.
Hosted Checkout → learn more
Quickly create checkout links and landing pages with a few clicks. Email them, DM them, or text them to your clients for payments on the fly.
Mobile Payments → learn more
Process payments on the go with our easy-to-use mobile payment solution.
Nearly Every Vertical → learn more
We offer merchant accounts for almost every vertical, including high-risk merchants and much more. Get approved today.
White Glove Service → learn more
You’ll have a dedicated point of contact that you can reach any time you need them.
Chargeback Mitigation → learn more
Stop chargebacks before they begin with our chargeback alert system. Greatly lower account issues and improve customer satisfaction.
Recurring Billing → learn more
Built-in recurring billing for subscription purchases with multiple payment options available.
250+ Integrations → learn more
Integration to nearly every shopping cart, plus we integrate to most apps and software. If you need something specific, our in-house development team will make it happen.
Unlimited High Ticket → learn more
Worry-free processing of high ticket transactions and high volume.
A Quick Overview On Credit Card Processing
What is a merchant account?
A merchant account is a specific type of bank account that allows merchants to accept payments. Typically, a merchant account is used for credit card processing and eCheck processing but can be used for a variety of payment processing needs. To get a merchant account, one must submit an application with a merchant account provider.
These merchant account providers work with acquiring banks, such as Chase and Wells Fargo, to provide merchant accounts to businesses looking to process credit card payments.
There are multiple types of merchant accounts depending on how the bank categorizes the industry of the merchant. If the merchant account is used for card not present (CNP) or ecommerce transactions then it must be integrated with an online payment gateway. Otherwise, a physical terminal is required to capture payment information.
Who does Easy Pay Direct Work With?
Easy Pay Direct works with all kinds of merchants, including, what the banks call, “high risk” merchants. These merchants happen to be in an industry that the banks label as high risk which means that they have a higher likelihood of chargebacks, disputes and fraud.
The most common reason for this is card not present transactions which presents a higher risk of fraud. These merchants can have a particularly hard time finding a high risk merchant account because a lot of payment processors refuse to participate in high risk processing. Even if these merchants find a “high risk payment processor” they can still frequently deal with holds or freezes on their money and shut down merchant accounts.
This is where Easy Pay Direct saves the day by finding them a high risk merchant account provider that wants to work with their business and providing them with all the resources to meet their high risk credit card processing needs.
What does Easy Pay Direct provide?
Easy Pay Direct provides merchant accounts specifically tailored to a merchant’s industry. We do this by leveraging our banking relationships to apply for merchant accounts on your behalf.
However, we do not just apply for any merchant account, we use providers who want to work with your business model and underwrite their merchants. This is important because it lays out all the cards on the table and ensures that a provider gets to know who you are and your business model before working with you. That way they know what to expect moving forward.
This strategy guarantees that we find a merchant account provider that wants to work with you, making the likelihood of holds, freezes, and shut downs, much less and providing stable credit card processing.
Another benefit to this are you get to avoid the nightmare that applying for merchant accounts can be. Not only do most merchant account providers do very little underwriting, but it can take many applications before you find a merchant account that is good for you.
Each application that you send out hurts your chances of getting approved for the next because multiple applications make you look desperate to a provider which they perceive as high risk.
After your merchant account is set up…
After we get you set up with your first merchant account, we recommend getting you an additional merchant account if you have over $250,000 in sales volume a year. This is to ensure stable payment processing.
Even though Easy Pay Direct takes all the precautions to prevent you from experiencing a hold, freeze, or shutdown, we can never know how banks might act in the future. If they hire someone new or implement a new algorithm, your account could have action taken against it. In the event of this, if you have a second merchant account that is already up, and running and processing payments, you can pivot your revenue stream to this account and avoid holds, freezes, and shutdowns altogether.
Now all of this may seem complicated and a lot of work, and it would be if you were doing this on your own. However, if you are working with Easy Pay Direct, we manage all of this for you making your role in all of this very easy. We even assign you your very own Certified Payment Specialist (CPS), who will monitor your merchant accounts for you, giving you one point of contact for all of your merchant processing needs.
How to get a merchant account:
The first step on your path to a new merchant account is starting the Easy Pay Direct application or if you would rather chat with someone to find out more, call us at (800) 805-4949*. We can get you set up in as little as 2 DAYS!
*Hint: This is easier cause we can fill out your application for you!
Choose the right Merchant Account for your business:
The Easy Pay Direct client experience:
At Easy Pay Direct your journey will begin with your application which we use to collect information about you and your business to match you with the right merchant account provider. From there you will be connected with your very own New Client Specialist (NCS) who will help you complete this application and will be your contact to answer all of your questions.
Once we have the necessary information and have assessed your business model, you will be classified as a Gold, Platinum, or Diamond merchant based on your unique payment processing needs.
After this, you will be introduced to your Certified Payment Specialist (CPS) who will be your one point of contact for all of your payment processing needs. This ensures that when you call, you are talking to someone that you know and who knows you and your business. They will apply for merchant accounts on your behalf and help you set up your new merchant accounts and your online payment gateway.
After that, you will be ready to start accepting payments. Your CPS will monitor your accounts and keep in contact whenever you want to chat or if they need to alert you of something that requires your attention on top of annual merchant account reviews.
Why Easy Pay Direct?
We pride ourselves on making your life easier and facilitating the growth of business across the globe. We have been doing this successfully for years and have helped countless businesses achieve their full potential, just check out some of our testimonials. More importantly, Easy Pay Direct would love to play it’s part in helping you achieve your goals and service your consumers smoothly. if you’re interested in working with us, you can start your EMAP application below or call us at: (800) 805-4949 | Get Set-up with a Merchant Account »
High-Risk Merchant Account Instant Approval FAQs
What Is Considered a High-Risk Transaction?
There are multiple things that make a transaction high risk. The first and most notable is card-not-present transactions. This means any transaction where the cardholder is not physically present to insert, swipe, or tap their own card. This includes every eCommerce business.
Any industry that has a higher chance of chargebacks and customer fraud.
Do I Need A High-Risk Payment Gateway?
As a high-risk business, you need a high-risk payment gateway to process all of your transactions.
The Easy Pay Direct gateway includes a full suite of high-tech features that were designed to keep your business running smoothly and to make sure you can process credit card payments without issue.
Fraud prevention tools, and customer vaulting, which securely encrypt sensitive data. Real-time transaction reporting, and our patent pending transaction routing feature.
Gain a higher level of security, control, and stability with Easy Pay Direct.
How Long Does It Take To Get A High-Risk Merchant Account Instant Approval?
In most cases, a high-risk merchant account can be approved within 3 to 10 business days of a complete application packet being submitted to underwriting. Longer approval times are almost always due to delays while underwriters wait for additional information from the business owner. Staying on top of any requests for supporting documents expedites your application!
EASY PAY DIRECT STATS
30000+
BUSINESS
$12B+
PROCESSSED
20+
YEARS OF EXPERIENCE
Merchant Accounts FAQ
If you want to know more about payments, pricing, or solutions to problems you are experiencing, we are always ready to help you.
What industries does Easy Pay Direct work with?
Easy Pay Direct specializes in high-risk payment processing, but we also work with mid-risk and low-risk companies.
Here is a short list of some business verticals we service:
- Antiques & Collectibles
- Apparel & Clothing
- Bad Credit
- Bus Lines
- Cannabis Support Businesses
- Caterers
- CBD Oil & CBD Products
- Continuity Products and Subscription Boxes
- Credit Repair
- Credit Monitoring
- Debt Collection
- Digital Streaming
- Document Preparation
- Fantasy Sports
- Firearms & Ammunition
- Furniture & Home Furnishings
- Health & Beauty
- Hotels & Lodging
- Insurance / Warranty
- Legal Services
- Magazine Subscriptions
- Medical Billing & Coding
- Medical Supplies
- Membership & Recurring Billing
- MLM Companies
- Transportation & Moving
- Non-Profit
- Nutraceuticals
- Pawnbrokers & Pawn Shops
- Pet Products
- Precious Metals
- Property Management
- SaaS Companies
- Seminars & Coaching
- SEO / SEM / Ad Agency
- Smoking Accessories
- Sports Betting
- Survivalist & Tactical Gear
- Telemedicine
- Tobacco & Cigar
- Travel & Timeshare
- Vape / e-Cig / eJuice
- Veterinarians
- Web Design & Development
Why is my business considered high-risk?
“High Risk” is a banking industry term. It’s important to note that there are many business models that are seemingly low-risk, but fall into the high-risk category.
There is nothing wrong with being considered high-risk, and there are many factors that contribute to risk.
When a consumer buys an item with a credit card, they are given 6 months from the date of receiving the item to dispute the charge.
If your business is no longer operating, who do you think has to refund that money? The processor. This is where risk is created.
Certain businesses, marketing models, and industries have a higher rate of chargebacks, where they get labeled as high risk.
Even if your business is perfect, has never had a chargeback, and operates 100% “by the books”, you could be labeled high risk if your business or industry falls into a high-risk category.
There are 3 main reasons a business can be considered high-risk:
- The business has a greater chance of chargebacks occurring
- The business model may be new or legally regulated
- The business accepts a high number of card not present transactions (over the phone, email, eCommerce)
Do you provide merchant account services outside of the USA?
Easy Pay Direct also offers EU merchant account services.
Can my startup or new business be approved?
We have worked with many new brands and start-ups to get them approved and running. However, banks like to see a long history of transactions and an established history with a merchant before approving them.
But, that does not mean we can’t get you approved. Reach out to us today and we will walk you through your options.
How long does it take to get approved for a merchant account?
Once all the necessary documents have been received, it typically takes 1–4 days to get approved.
Occasionally accounts can be approved in less than 24 hours, our team will work as quickly as possible to get your account up and running.
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